Charles Grantier, a graduate of the University of North Dakota, joined the Pottery Company in 1935 as a designer. Advertising ashtrays were especially popular and Grantier was active in their design. Grantier also created a motif called "Sundogs" which was widely used. "Sundogs" was a design depicting the rising sun over the North Dakota Badlands. This design was used on ashtrays and bowls. Also, the teepee incense burner was his design.
Another type of ware made at the Dickinson Clay Products Co. was labeled "Badlands Pottery". It was made of various colors of clay, some of which are blue, green, reddish brown, brown, gray and tan. Howard Lewis an employee of Dickota brought this technology to Dickota from Niloak, an Arkansas Pottery Co.
In August 1936, Margaret Cable from UND Grand Forks, North Dakota spent several weeks at the Dickinson Clay Plant designing dinnerware. This was known as Dickota Cableware. In 1937, Laura Taylor spent some time in Dickinson conducting classes and assisting the Pottery Company. One of the items she designed was an ashtray with a lounging lion.
Gold & silver foil labels with the word "Dickota" were affixed to some of the ware as well as "Dickota" incised on the base of some of the items. Another signature was a black stamped diamond with "DICKOTA" in the inside of the diamond and Dickinson, N. Dakota on the base of the diamond. The Dickinson Clay Products Company "Dickota Pottery" plant continued operation until November 1937.